falling flat on one's face

Spectacular public humiliation

Falling flat on one's face is failing completely and conspicuously, often after confident effort.

The literal image—tripping and landing face-first—captures the sudden, embarrassing nature of the failure: The product launch fell flat on its face.

Sometimes shortened to fall flat: His joke fell flat.

Related

egg on face · stumble · error · slip · debacle · crash and burn · flop · epic fail · shame · misstep · miscalculation · mortification · public humiliation · frustration · wipeout · belly flop · pratfall · biting the dust

Opposites
success vs. failure

falling flat on one's facenailing it

Achieving flawless execution

sticking the landing · landing on one's feet · crushing it · triumphing · killing it

grace vs. awkwardness

falling flat on one's facesticking the landing

Finishing a difficult move perfectly

triumphant exit vs. embarrassing failure

falling flat on one's facegoing out with a bang

Ending memorably and dramatically

Family

fallen, falling, flatten, flattens, flattened, flattening, flatter, flattest, flatness

Familiarity
Top 100,000
Profile
Known to kids · Used worldwide · Timeless · Concrete · Negative · Everyday, not technical · Rated G