McLuhan
McLuhan refers to Marshall McLuhan (1911–1980), Canadian media theorist whose ideas about technology and communication became cultural touchstones.
His phrases the medium is the message and global village entered common usage.
Something described as McLuhanesque suggests his style of provocative, aphoristic media criticism: a McLuhanesque take on social media.
concepts
Group of four units
- numbnessLoss of sensation
- probeThorough examination or tool
- obsolescenceState of becoming disused
- reversalComplete change of direction
media
Broadcast viewing device
- radioElectromagnetic wave receiver
- printTransfer text to paper
- telegraphElectrical message system
- broadcastingMass signal transmission
advertising · typography · internet · film · photography
influence
Skepticism toward universal truths
- PostmanAPI development platform
- BaudrillardPhilosopher of simulated reality
- countercultureRejection of mainstream values
- propheticForetelling future events
tetrad
Group of four units
- numbnessLoss of sensation
- probeThorough examination or tool
- obsolescenceState of becoming disused
television
Broadcast viewing device
broadcasting · advertising · typography · internet · film · photography
postmodernism
Skepticism toward universal truths
- PostmanAPI development platform
- BaudrillardPhilosopher of simulated reality
- countercultureRejection of mainstream values
- Marshall McLuhanCommunications theorist, Toronto professor