sell like hot cakes
Fly off shelves
To sell like hot cakes is to sell rapidly and in large quantities.
The phrase evokes fresh pancakes at a fair or market—people snapping them up as fast as they're made.
The new phones are selling like hot cakes.
Usually describes merchandise with unexpectedly strong demand.
- all the rageExtremely popular currently
- popularWidely admired by many
- fadShort-lived enthusiasm
- crowdLarge public gathering
- lineContinuous mark or queue
make a killing · fly off the shelves · rush · bestseller · runaway success · scarcity · sought-after · craze · quick · flash sale · viral · limited edition · strike gold · fast · fresh · trending · word of mouth · flying off the shelves