road safety campaign
Driver education push
A road safety campaign is an organized effort to reduce traffic accidents and deaths through public education, awareness, and behavior change.
These campaigns target drivers, pedestrians, or cyclists with messages about specific dangers: The road safety campaign focused on drunk driving during the holidays.
Government agencies, insurance companies, and advocacy groups commonly run them.
- seatbeltVehicle passenger restraint
- crosswalkMarked street-crossing zone
- look both waysCheck for oncoming traffic
- speed limitMaximum legal driving pace
- slow downReduce pace or speed
drunk driving · awareness · public awareness · billboard · PSA · helmet · pedestrian · crash · warning · slogan · visibility · reflective · high visibility vest · brake · children · school zone · poster · commercial