popup shop

Flash retail space

A popup shop is a temporary retail space that opens for a limited time, often to test a market, generate buzz, or sell seasonal merchandise.

Unlike permanent storefronts, popup shops appear in vacant spaces, malls, or unconventional locations for days, weeks, or months before closing: The brand launched a popup shop for the holiday season.

Also spelled pop-up shop.

Related

kiosk · food truck · market · holiday market · vendor · trendy · exclusive · limited · boutique · lease · downtown · sidewalk · launch · grand opening · brand · experiential · queue · hype

Categories
Opposites
permanence/duration

popup shopflagship store

Brand's primary retail location

anchor store · department store · chain store · institution · long-term lease

retail format

popup shopwarehouse store

Bulk goods membership retailer

retail format/physicality

popup shopwarehouse

Bulk goods storage building

distribution center · shopping mall

Family

pop, shop, pops, popped, popping, popper, poppers, ups, upped

Familiarity
Top 500,000
Profile
Used worldwide · Concrete · Everyday, not technical · Rated G