membership programs
Recurring access plans
Membership programs are systems where customers pay recurring fees or meet certain criteria to receive ongoing benefits—discounts, exclusive access, rewards, or special services.
Businesses use them to build customer loyalty and generate predictable revenue: The gym's membership program includes access to all locations.
Common examples include warehouse clubs, airline frequent flyer programs, and subscription services.
- club membershipsPaid affiliations with organizations
- subscriptionPaid recurring access
- annual feeRecurring yearly charge
- alumni associationsGroups for former students
- rewards cardEarns perks through spending
volunteer networks · discounts · professional societies · advocacy groups · free trials · referral programs · exclusive access · VIP access · premium tier · renewal · workshops · customer retention · cancel anytime · fan clubs · online portals · mobile apps · tier · cashback offers
- museum programseducational programs, family programs, youth programs, adult learning, community programs
- museumsmuseums, art museums, exhibits, galleries, exhibitions
- art museumspaintings, The Louvre, galleries, permanent collection, exhibitions
- natural history museumsdioramas, taxidermy, specimens, exhibits, displays
- zoo featuresenclosures, animals, aviary, cages, aquarium
membership programspay-per-use
Charged by consumption
cash-and-carry · impulse buys · impulse purchases · pay-as-you-go
membership programsopen access
Free public scholarly content
universal access · public services · free admission · open-door policy · general admission