infomercial host

Late-night product hawker

An infomercial host is the presenter of a long-form television advertisement, typically demonstrating products with exaggerated enthusiasm and scripted amazement.

The role combines salesperson and entertainer, often featuring practiced rapport with audience members or co-hosts who marvel at stain removal or kitchen gadgets.

He had the relentless energy of an infomercial host pitching a blender at 3 a.m.

Related

late-night · demonstration · testimonial · studio audience · before-and-after · toll-free · operators · slick · enthusiastic · gadget · product · studio · audience · cheesy · convincing · charismatic · energetic · scripted

Categories
Opposites
credibility and journalistic integrity

infomercial hostEdward R. Murrow

news anchor · investigative journalist · Walter Cronkite · war correspondent · documentary filmmaker

commercial purpose

infomercial hostRalph Nader

Mr. Rogers · product reviewer · whistleblower

production value and prestige

infomercial hostJohnny Carson

Oprah Winfrey · David Attenborough · David Letterman

Family

info, infomercial, information, inform, informant, informer, informative, informed, misinform

Familiarity
Top 500,000
Profile
Known to kids · Mostly American · Concrete · Everyday, not technical · Rated G