greatest thing since sliced bread

Overhyped new innovation

The greatest thing since sliced bread is something remarkably good or innovative—the highest praise for a new product, idea, or person.

The phrase is often used sarcastically or with gentle mockery: He thinks he's the greatest thing since sliced bread.

Pre-sliced bread, introduced in 1928, was considered revolutionary for its convenience.

Related

innovation · printing press · greatest · idiom · wheel · expression · figure of speech · common saying · groundbreaking · revolutionary · cutting edge · smartphone · cliché · internet · superior · helpful · hyperbole · over the top

Opposites
perceived quality or value

greatest thing since sliced breadtotal disaster

piece of junk · worthless · dud · flop · pile of garbage

degree of innovation or significance

greatest thing since sliced breadsame old same old

Wearisome repetition of routine

reinventing the wheel · old hat · yesterday's news · stale · derivative

genuineness of innovation

greatest thing since sliced breadnothing special

Lacking distinction or note

overhyped · flash in the pan · emperor's new clothes · snake oil · vaporware

Family

greater, greatly, greatness, things, sliced, slicer

Familiarity
Top 200,000
Profile
Known to kids · Timeless · Positive · Everyday, not technical · Rated G