disintermediating
Removing the broker
Disintermediating is removing the middleman from a transaction or process.
When buyers connect directly with producers—cutting out wholesalers, brokers, or retailers—they disintermediate the supply chain.
The internet has disintermediated industries from travel to publishing: Streaming platforms disintermediated record labels by letting artists reach listeners directly.
Removing by separation
- middlemanAgent linking two parties
- eliminateRemove completely
- circumventAvoid by going around
- sidestepEvade by moving aside
bypass · leapfrog · shortcut · sever · disconnect · exclude · remove · skip
Elevated flat surfaces
- peer-to-peerServerless network architecture
- marketplacesVenues for commercial exchange
- blockchainCryptographic linked transaction record
- decentralizationDistributing power from center
sharing economy · gig economy · crowdsourcing · P2P · network effects · smart contracts · direct-to-consumer · fintech
Maximizing efficiency or performance
- leanLacking fat; incline
- productivityOutput relative to input
- transparencyState of being see-through
Making less complex
- reducingMaking less or smaller
- consolidatingCombining dispersed elements
- flatteningReducing to evenness
- integratingCombining into a whole
restructuring · trimming · collapsing · paring · unifying · condensing · supply chain · value chain
cutting out
Removing by separation
- middlemanAgent linking two parties
- eliminateRemove completely
- circumventAvoid by going around
sidestep · bypass · leapfrog · shortcut · sever · disconnect · exclude · remove · skip · avoid
platforms
Elevated flat surfaces
- peer-to-peerServerless network architecture
- marketplacesVenues for commercial exchange
- blockchainCryptographic linked transaction record
decentralization · sharing economy · gig economy · crowdsourcing · P2P · network effects · smart contracts · direct-to-consumer · fintech · e-commerce
optimization
Maximizing efficiency or performance
- leanLacking fat; incline
- productivityOutput relative to input
- transparencyState of being see-through
simplifying
Making less complex
- reducingMaking less or smaller
- consolidatingCombining dispersed elements
- flatteningReducing to evenness
integrating · restructuring · trimming · collapsing · paring · unifying · condensing · supply chain · value chain · distribution channel
disintermediatingintermediating
Facilitating between two parties
brokering · wholesaling · franchising · subcontracting · licensing