cocreation

Making something together

Cocreation is the act of creating something together, typically between parties who might traditionally have separate roles—companies and customers, artists and audiences, teachers and students.

The term emphasizes collaboration over top-down production: The app was developed through cocreation with its user community.

In business contexts, cocreation often means involving consumers in product design or content development.

collaboration

teamwork

Joint effort toward shared aim

participatory · groupwork · cross-functional · multidisciplinary · cooperative · joint · collective · shared · team-building · consensus

partnership

joint venture

Collaborative business arrangement

affiliate · coalition · association · liaison · federation · stakeholder · sponsor · memorandum of understanding · shared ownership · mutual benefit

innovation

ideation

Forming mental concepts

breakthrough · development · incubator · iteration · experimentation · entrepreneurship · startup · originality · imagination · ingenuity

synthesis

integration

Combining into a whole

synergy · interconnection · symbiosis · melding · combining · cross-pollination · interdisciplinary · remix · mashup · hybridization

Opposites
collaborative agency

cocreationsolo work

Creation by one person

independent work · self-creation · autocreation · one-man show · going it alone

creative stance

cocreationdestruction

Act of completely ruining

demolition · annihilation · dismantling · deconstruction · unmaking

participatory involvement

cocreationspectatorship

State of being onlooker

non-participation · disengagement

Family

cocreating

Familiarity
Top 1,000,000
Profile
Used worldwide · Timeless · Abstract · Positive · Rated G