cash cows
Steady profit sources
Cash cows are businesses, products, or investments that generate steady, reliable income with minimal ongoing effort or investment.
The term comes from dairy farming—a cow that keeps producing milk.
In business strategy, cash cows are mature products in stable markets: The software division is our cash cow, funding all our R&D.
The image suggests something you can milk indefinitely.
- golden gooseReliable profit source
- gravy trainEffortless source of income
- profitableProducing financial benefit
- money-spinnerHighly profitable venture
- lucrativeYielding substantial profit
money maker · revenue · gold mines · market leader · product lifecycle · business unit · market share · stability · portfolio management · investments · milking · reliability · low maintenance · economies of scale · profit margins · brand loyalty · bread and butter · steady income
- supersellersbestsellers, blockbusters, megahits, chart-toppers, smash hits
cash cowsdogs
Domesticated barking mammals
money pits · question marks · problem children · loss leaders · white elephants
cash cowsstartups
Newly launched businesses
moonshots · early-stage companies · long shots · ventures · rising stars
cash, cow, cashed, cashing, cashes, cashier, cows, cowed, cowing