all-natural

Free from synthetics

All-natural describes products made without artificial ingredients, synthetic chemicals, or industrial processing.

The term appears most often in food and cosmetics marketing: all-natural ingredients, all-natural skincare.

Because no strict legal definition exists, all-natural functions largely as advertising language—implying purity and wholesomeness without guaranteeing much.

wholesome

unprocessed

Not yet treated

healthful · pure · unadulterated · wholesome · raw · nutrient-rich · plant-based · homemade · traditional · authentic

organic

pesticide-free

Lacking chemical pest treatments

preservative-free · biodynamic · hormone-free · antibiotic-free · sustainable · ecofriendly · biodegradable · compostable · permaculture · heirloom

marketing

label

Identifying attachment or marker

  • claimStatement of ownership or truth
  • brandingCreating distinctive identity
  • packagingProtective product enclosure

greenwashing · buzzword · certification · FDA · regulation · consumer · advertising · wellness · lifestyle · premium

Categories
Opposites
origin and processing

all-naturalsynthetic

Produced artificially, not natural

artificial · processed · man-made · manufactured · unnatural

authenticity and purity

all-naturaladulterated

Diluted with inferior substances

contaminated · impure · tainted · doctored · modified

marketing and consumer perception

all-naturalartificial

Made, not natural

processed · ultra-processed · junk · fake · imitation

Family

natural, nature, native, naturally, innate, unnatural, supernatural, naturalness, natures

Familiarity
Top 100,000
Profile
Known to kids · Used worldwide · Timeless · Positive · Everyday, not technical · Rated G