advancing the ball

Gaining field position

Advancing the ball is moving closer to a goal, originally from football where the objective is to move the ball toward the end zone.

The phrase now describes any incremental progress: We didn't close the deal, but we advanced the ball.

It implies forward motion without necessarily reaching the destination—progress worth acknowledging even if incomplete.

Related

making progress · shooting · collaborating · strategizing · innovating · optimizing · overcoming · initiating · executing · leading · carrying · achieving · throwing · sprinting · offensive line · intercepting · first down · goal line

Opposites
directional progress

advancing the ballgoing backwards

Moving in reverse direction

retreating · losing ground · sacked · backpedaling · sack

possession outcome

advancing the ballturnover

Sales volume or attrition

fumbling · interception · fumble · pick-six · muffing

offensive momentum

advancing the ballstalling

Intentional delay tactics

bogging down · sputtering · grinding to a halt · punting · running into a brick wall

Family

advance, advancing, advanced, advances, advancement, ball, balled, balling, baller

Familiarity
Top 50,000
Profile
Known to kids · Mostly American · Timeless · Concrete · Rated G