Tory Burch

Upscale fashion brand

Tory Burch is an American fashion brand known for accessible luxury clothing, handbags, and accessories.

Founded in 2004 by designer Tory Burch, the label is recognizable by its double-T logo medallion, particularly on ballet flats and leather goods.

The brand occupies a middle ground between mass-market and high-end fashion: She bought a Tory Burch tote as her first designer bag.

Related
  • designerOne who plans appearances
  • handbagsPortable personal storage accessories
  • fashionCurrent popular trend
  • luxuryExpensive nonessential comfort
  • preppyPolished, traditional aesthetic

logo · flats · orange · ballet · accessories · ballet flats · New York · Madison Avenue · boutique · medallion · tunic · chic · elegant · classic · upscale · Park Avenue · Upper East Side · runway

Opposites
market positioning

Tory BurchShein

Ultra-cheap clothing retailer

Forever 21 · H&M · Primark · Fashion Nova · Old Navy

aesthetic sensibility

Tory BurchBalenciaga

Spanish-founded luxury brand

Alexander McQueen · Ed Hardy · punk fashion · streetwear

production model

Tory Burchfast fashion

Trend-driven cheap apparel

Shein · Zara

Family

Tory, Tories

Familiarity
Top 500,000
Profile
Mostly American · Concrete · Rated G