MTV Awards

Youth culture ceremony

MTV Awards refers to any of several annual award shows produced by MTV, most notably the Video Music Awards (VMAs) and Movie & TV Awards.

These ceremonies are known for pop culture spectacle, celebrity performances, and occasional controversy rather than traditional industry prestige: Did you see what happened at the MTV Awards last night?

The shows celebrate mainstream entertainment with fan-voted categories and elaborate musical performances.

Related

live performance · Beyoncé · Madonna · Taylor Swift · pop stars · controversy · acceptance speech · thank you speech · nomination · statue · best new artist · trophy · fashion · paparazzi · live broadcast · stage · audience · screaming fans

Categories
Opposites
prestige/establishment vs. populist

MTV AwardsGrammy Awards

Recording industry's highest honors

Grammys · Academy Awards · Oscars · Tony Awards · Emmy Awards

target demographic/cultural positioning

MTV AwardsGrand Ole Opry

Historic country music venue

Family

MTV, award, awarded, awarding, awardee, musicals, television, televise, televised

Familiarity
Top 200,000
Profile
Mostly American · Concrete · Positive · Everyday, not technical · Rated PG