shnooks
Gullible, pitiable people
Shnooks is the plural of shnook, a Yiddish-derived term for a pitiable, easily deceived, or ineffectual person—someone who gets taken advantage of or can't quite manage things: Those poor shnooks didn't realize they were being scammed.
The word carries affectionate contempt rather than hostility.
Also spelled schnooks.
Easily fooled person
- pushoverEasily defeated opponent
- dupeDeceive or victim
- patsyEasily deceived victim
- markVisible impression or sign
easy target · fool · naive · trusting · credulous · victim · chump · soft touch
Entry rug for wiping
- timidLacking courage or confidence
- spinelessLacking courage or resolve
- weak-willedLacking determination or resolve
- submissiveReadily yielding to control
unassertive · milquetoast · passive · mousy · ineffectual · wallflower · shrinking violet · pushover
sucker
Easily fooled person
mark · easy target · fool · naive · trusting · credulous · victim · chump · soft touch · fall guy
doormat
Entry rug for wiping
- timidLacking courage or confidence
- spinelessLacking courage or resolve
- weak-willedLacking determination or resolve
submissive · unassertive · milquetoast · passive · mousy · ineffectual · wallflower · shrinking violet · pushover · wimp
sweetie
Fond nickname for someone
lovable · affectionate · term of endearment · playful · teasing · fond · dear · honey · schmoopy · cutie
shnooksoperators
Those who manage equipment
con artists · hustlers · swindlers · sharpies · sharks
shnooksbig shot
Influential, powerful person
mover and shaker · powerbroker · hotshot · go-getter · big cheese
shnooksalpha dogs
Dominant individuals in groups
big shots · powerbrokers · movers and shakers · tough guys · heavyweights