repeat buyer

Loyal purchasing patron

A repeat buyer is a customer who purchases from the same seller or business more than once.

The term appears frequently in marketing and e-commerce contexts, where cultivating repeat buyers is typically more cost-effective than acquiring new customers: Our strategy focuses on converting first-time purchasers into repeat buyers.

The compound emphasizes loyalty and return business.

Related

subscriber · patron · regular · devotee · shopper · retention · reorder · brand · loyalty · membership · loyalty program · recurring · purchase · checkout · shopping cart · cart · discount · rewards

Categories
Opposites
purchase frequency

repeat buyerfirst-time buyer

One buying initially

new customer · window shopper · browser

customer loyalty

repeat buyerdefector

One who abandons allegiance

comparison shopper

Family

repeat, buyer, repeats, repeated, repeating, repeatable, repetition, repetitive, repetitively

Familiarity
Top 500,000
Profile
Known to kids · Used worldwide · Timeless · Concrete · Everyday, not technical · Rated G