keeping up with the Joneses

Neighbor-matching materialism

Keeping up with the Joneses is striving to match the lifestyle, possessions, or status of one's neighbors or peers—buying what they buy, living as they live.

The phrase captures the anxious competitiveness of consumer culture, where visible markers of success drive spending: They bought a boat just to keep up with the Joneses.

The Joneses represent an imaginary standard always slightly ahead of you.

Opposites
contentment vs. social comparison

keeping up with the Jonesescontentment

Peaceful satisfaction with circumstances

gratitude · satisfaction · counting one's blessings · self-satisfaction · enough is enough

external vs. internal validation

keeping up with the Jonesesself-acceptance

Approval of oneself

inner peace · authenticity · non-conformity · self-reliance · intrinsic motivation

materialism vs. simplicity

keeping up with the Jonesessimple living

Intentional reduction of consumption

minimalism · anti-consumerism · frugality · downshifting · non-materialism

Family

keeping, keeper, keepers, Joneses

Familiarity
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Timeless · Abstract · Everyday, not technical · Rated G