conscious consumer

Ethical purchasing person

A conscious consumer makes purchasing decisions based on ethical, environmental, or social considerations rather than price or convenience alone.

The term implies awareness of how products are made, who makes them, and what impact buying them has: As a conscious consumer, she avoids fast fashion.

The phrase often appears in marketing that appeals to values like sustainability or fair trade.

Opposites
intentionality of purchasing behavior

conscious consumerimpulse buyer

One who purchases impulsively

compulsive shopper · shopaholic

consumption restraint

conscious consumeroverconsumer

One who uses excessively

shopaholic · materialist · consumerist

Family

conscious, consumer, conscience, consciously, unconscious, unconsciously, consciousness, unconsciousness, self-conscious

Familiarity
Top 500,000
Profile
Used worldwide · Timeless · Abstract · Positive · Everyday, not technical · Rated G