averaging down

Buying more cheaper

Averaging down is an investment strategy of buying more shares of a stock after its price has fallen, reducing the average cost per share.

If you bought at $50 and buy more at $30, your average drops to $40.

The tactic assumes the stock will recover: I've been averaging down on tech stocks all month.

Critics note it can compound losses if the price keeps falling.

Related

capital preservation · bonds · diversification · commodities · risk tolerance · cryptocurrencies · cost basis · cognitive dissonance · index funds · futures contracts · herd mentality · stress testing · breakeven point · sunk cost fallacy · loss aversion

Opposites
investment strategy direction

averaging downpyramiding

Leveraging profits into growth

position management response to losses

averaging downcutting losses

Accepting small defeat early

capitulating · stop-loss · closing out · liquidating · bailing out

trading psychology/discipline

averaging downadmitting defeat

Acknowledging loss openly

letting go · moving on

Family

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