Sanyo

Japanese appliance maker

Sanyo is a Japanese electronics company, now a subsidiary of Panasonic.

The brand appeared on televisions, stereos, batteries, and appliances from the mid-20th century onward.

Like other Japanese electronics names of that era, Sanyo evokes reliable, affordable consumer goods: an old Sanyo TV set, Sanyo rechargeable batteries.

appliances

microwave

Radiation-based kitchen heater

vacuum · television · VCR · boombox · camcorder · projector · battery · rechargeable · cordless · portable

brand

Panasonic

Japanese electronics manufacturer

  • SonyJapanese electronics and entertainment corporation
  • ToshibaJapanese electronics manufacturer
  • HitachiJapanese industrial multinational

JVC · Pioneer · Kenwood · LG · Samsung · Philips · Emerson · RCA · Zenith · Magnavox

legacy

nostalgia

Longing for the past

acquisition · merger · rebranding · phaseout · successor · memories · classic · bygone · collectors · eighties

Opposites
corporate relationship

SanyoPanasonic

Japanese electronics manufacturer

parent company

market positioning

SanyoSony

Japanese electronics and entertainment corporation

Bose · Samsung · premium brand

national origin in electronics

SanyoGeneral Electric

Multinational industrial conglomerate

Philips · RCA · Zenith · Magnavox

Familiarity
Top 1,000,000
Profile
Used worldwide · Concrete · Everyday, not technical · Rated G