Mad magazine

Irreverent humor publication

Mad magazine is an American humor publication founded in 1952, known for satirizing popular culture, politics, and advertising.

Its mascot Alfred E.

Neuman—the gap-toothed boy with the slogan "What, me worry?"—became an icon of irreverent American comedy.

The magazine influenced generations of comedians and satirists with its parodies, fake ads, and fold-in back covers.

Related

Spy vs Spy · cartoon · irreverent · comics · lampoon · goofy · snappy · answers · stupid · spoof · caricature · sight gags · juvenile · sarcasm · mockery · zany · antic · potshots

Categories
Opposites
tone and intent

Mad magazineThe New York Times

Leading American newspaper

The Wall Street Journal · Time magazine · The Economist · Foreign Affairs · C-SPAN

cultural positioning

Mad magazineSaturday Evening Post

Long-running American magazine

The New Yorker · The Saturday Evening Post · Life magazine · Good Housekeeping · high culture

target audience and sensibility

Mad magazineThe Wall Street Journal

Leading American business newspaper

Forbes · Fortune · Harvard Business Review

Family

madden, maddening, madness, madder, maddest, magazine, magazines

Familiarity
Top 200,000
Profile
Mostly American · Concrete · Positive · Everyday, not technical · Rated PG