Healthy Choice

Frozen meal brand

Healthy Choice is a brand of frozen meals and other food products marketed as lower in calories, fat, and sodium than typical prepared foods.

The name functions as its own advertisement, implying the product represents a nutritious option: I grabbed a Healthy Choice from the freezer for lunch.

The brand name has become somewhat generic for any ostensibly healthier convenience food.

Related

meal prep · ready to eat · lean · diet · nutritious · eating right · wellness · microwave · steamed · vegetables · portion · portion control · calories · organic · wholesome · balanced · low-fat · low calorie

Categories
Opposites
nutritional positioning

Healthy ChoiceHot Pockets

Branded microwaveable turnovers

Swanson · Ben & Jerry's · Häagen-Dazs · Little Debbie · Jimmy Dean

brand quality/prestige

Healthy Choicegourmet cuisine

Expertly prepared refined food

fine dining · haute cuisine · farm-to-table · slow food · omakase

SEMANTIC MEANING (as phrase)

Healthy Choicepoor choice

Unwise selection

bad decision · guilty pleasure · vice

Family

healthy, choice, health, heal, healer, healing, healed, healthier, healthiest

Familiarity
Top 200,000
Profile
Mostly American · Concrete · Positive · Everyday, not technical · Rated G