HSN

Televised retail network

HSN stands for Home Shopping Network, an American television channel and retailer that broadcasts product demonstrations and sells merchandise directly to viewers.

Customers call in or go online to purchase items shown on screen: My grandmother orders jewelry from HSN.

The format pioneered televised retail in the 1980s.

products

jewelry

Ornamental personal accessories

kitchen appliances · cookware · home decor · bedding · skincare · cosmetics · handbags · watches · collectibles · fitness equipment

network

QVC

Broadcast retail channel

home shopping · call center · toll-free · product demonstration · live television · host · presenter · deal · limited time · installment

ecommerce

online shopping

Internet-based retail activity

cart · flash sale · today's special · clearance · shipping · delivery · customer reviews · wishlist · browse · catalog

Opposites
retail channel/shopping format

HSNdepartment store

Large multi-section retail establishment

shopping mall · in-store shopping · Macy's · boutique · Walmart

shopping experience style

HSNwindow shopping

Looking without intent to buy

comparison shopping

media shopping approach

HSNQVC

Broadcast retail channel

Familiarity
Top 1,000,000
Profile
Mostly American · Concrete · Everyday, not technical · Rated G