plugola
Cash for mentions
Plugola is the practice of covertly promoting products, services, or businesses within broadcast media in exchange for payment or favors—without disclosing the arrangement to audiences.
The term blends "plug" (a promotional mention) with the scandal-suffix "-ola" from payola, the related practice of paying for undisclosed airplay of records.
The DJ's constant mentions of that nightclub turned out to be plugola.
bribery
Illegal payment for services
- payoffCulminating benefit received
- under-the-tableSecret and unofficial
- quid-pro-quoExchange of equivalents
- inducementMotivating factor or offer
ethics
Act of revealing information
- transparencyState of being see-through
- credibilityQuality inspiring trust
- accountabilityObligation for one's actions
broadcasting
Scheduled transmission period
- self-dealingMisusing fiduciary position
- cross-promotionMutual brand advertising
- tie-inCommercial partnership between properties
kickback
Illegal payment for services
- payoffCulminating benefit received
- under-the-tableSecret and unofficial
- quid-pro-quoExchange of equivalents
inducement · sweetener · baksheesh · grease · graft
disclosure
Act of revealing information
- transparencyState of being see-through
- credibilityQuality inspiring trust
- accountabilityObligation for one's actions
airtime
Scheduled transmission period
- self-dealingMisusing fiduciary position
- cross-promotionMutual brand advertising
- tie-inCommercial partnership between properties