outprice
Charge too much
To outprice is to set prices higher than competitors or beyond what buyers will pay.
A business that outprices itself loses customers to cheaper alternatives: The boutique outpriced itself and had to close.
Markets or neighborhoods can outprice residents: Rising rents have outpriced young families.
Expensive nonessential comfort
- high-endPremium quality tier
- premiumAdded cost for better
- upscaleElegant and expensive
- exclusiveLimited to one group
expensive · costly · exorbitant · steep · inflated · markup · extravagant
Sell cheaper than rivals
- outbidOffer more than another
- underbidOffer lower price
- undersellCharge below competitors' prices
- beatRhythmic pulse or strike
outcompete · dominate · trump · outsell · rival · compete · challenge
Too costly to buy
- inaccessibleCannot be reached
- exclusionBeing barred from participation
- gentrificationWealthy influx displacing locals
- displacedShifted from proper location
barrier · prohibitive · out-of-reach · marginalized · outcompeted · eliminated · excluded
luxury
Expensive nonessential comfort
exclusive · expensive · costly · exorbitant · steep · inflated · markup · extravagant
undercut
Sell cheaper than rivals
beat · outcompete · dominate · trump · outsell · rival · compete · challenge
unaffordable
Too costly to buy
- inaccessibleCannot be reached
- exclusionBeing barred from participation
- gentrificationWealthy influx displacing locals
displaced · barrier · prohibitive · out-of-reach · marginalized · outcompeted · eliminated · excluded