opinion makers

Public sentiment architects

Opinion makers are people or institutions that shape public attitudes—journalists, commentators, think tanks, influential bloggers.

The term often carries a slightly skeptical undertone, suggesting these figures wield outsized influence over what others believe: The opinion makers had already decided the candidate was finished.

Also opinion-makers.

Opposites
influence direction

opinion makersfollowers

People who support someone

audience · consumers · listeners · the masses · silent majority

public visibility

opinion makersnobodies

Unimportant, unknown persons

unknowns · faceless crowd · ordinary citizens · ordinary people · common people

agenda relationship

opinion makersreactionaries

Those opposing progressive change

respondents · subjects · pawns · targets

Family

opinion, maker, opinions, opine, opined, opining, make, makes, making

Familiarity
Top 500,000
Profile
Used worldwide · Timeless · Abstract · Everyday, not technical · Rated G