hucksters

Hucksters are aggressive sellers or promoters, originally peddlers hawking goods in the street but now more often people who use pushy or questionable tactics to sell products or ideas.

The term carries strong negative connotations of shameless self-promotion and dubious authenticity.

The candidates surrounded themselves with hucksters and spin doctors.

Politicians, advertisers, and media personalities are frequent targets of the label, suggesting they prioritize persuasion over substance.