cult followings

Dedicated obscure audiences

Cult followings are devoted fan bases that form around creative works, artists, or products that never achieved mainstream success.

The term implies passionate loyalty from a small but intensely dedicated audience: The film flopped at the box office but developed a cult following on home video.

What distinguishes a cult following from ordinary fandom is the sense of discovering something overlooked or underappreciated by the masses.

Related

satire · enthusiasts · zines · grindhouse · B movie · midnight movies · David Lynch · Rocky Horror · cultural commentary · admirers · John Waters · hidden gems · deep cuts · supporters · viral videos · mockumentaries · groupies · fandom

Opposites
scale of popularity

cult followingsmass appeal

Attraction to many people

broad appeal

audience engagement intensity

cult followingsmass consumption

Large-scale public purchasing

Family

following, cult, followers, cultist, cultism, cultists, cult following, cultdom

Familiarity
Top 50,000
Profile
Used worldwide · Timeless · Abstract · Everyday, not technical · Rated PG