whitening cream

Complexion fading lotion

Whitening cream is a cosmetic product intended to lighten skin tone or reduce dark spots and hyperpigmentation.

Popular especially in parts of Asia, Africa, and the Middle East, these creams typically contain ingredients that inhibit melanin production.

Also called lightening cream or brightening cream.

The marketing of such products has drawn criticism for reinforcing colorism and promoting lighter skin as more desirable.

Related

tone · glow · complexion · fade · dark spots · age spots · spots · sun damage · melanin · pigment · luminous · radiant · glass skin · fair · pale · sunscreen · beauty · cosmetic

Categories
Opposites
skin color direction

whitening creamtanning lotion

Topical UV product

self-tanner · bronzer · tanning oil · spray tan · tanning bed

beauty standard orientation

whitening creamgolden tan

Warm sun-darkened complexion

sun relationship

whitening creamsunbathing

Deliberate exposure to rays

tanning · sun exposure · sun worship

Family

white, whiten, whitened, whitener, whiteness, whiter, whitest, whitish, cream

Familiarity
Top 200,000
Profile
Used worldwide · Timeless · Concrete · Everyday, not technical · Rated G