price is right

Acceptable purchase amount

The price is right means the cost is acceptable or fair—low enough to justify a purchase or decision.

The phrase suggests that price was the deciding factor: I wasn't sure about the car, but the price was right.

It also names a long-running television game show where contestants guess retail prices.

Related

Bob Barker · spin · shopping spree · wheel · valuation · bell · bid · one dollar · audience · cost analysis · buzzer · tag · crowd · cheer · clap · stage · jackpot · Drew Carey

Opposites
pricing fairness/value

price is rightoverpriced

Costing more than warranted

rip-off · highway robbery · exorbitant · extortionate · gouging

affordability

price is rightunaffordable

Too costly to buy

priced out · breaks the bank · prohibitive · steep · pricey

Family

price, right, prices, priced, pricing, pricey, priceless, pricer, rightly

Familiarity
Top 200,000
Profile
Known to kids · Mostly American · Timeless · Concrete · Positive · Everyday, not technical · Rated G