nothing burgers

Overblown trivial matters

Nothing burgers are things that seem significant but turn out to be trivial or inconsequential.

The term frames supposed scandals, controversies, or news stories as empty hype: The investigation was a total nothing burger—no charges, no findings.

The metaphor suggests something that looks like a meal but provides no substance.

Related

empty promises · triviality · anticlimax · emptiness · hype · overreaction · clickbait · media circus · inconsequence · hollowness · dead end · sensationalism · fake news · media bias · smoke and mirrors · insignificance · placebo · tempest in a teapot

Categories
Opposites
significance/importance

nothing burgersbombshells

Shocking unexpected revelations

game changers · smoking guns · watershed moments · turning points · big deals

substantiveness

nothing burgersheavy hitters

Influential, powerful people

content substance

nothing burgershard evidence

Family

nothingburger

Familiarity
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Everyday, not technical · Rated G