customer flow
Patron circulation patterns
Customer flow is the movement of customers through a business space or process over time.
Retailers and service businesses track customer flow to optimize staffing, store layout, and operations: We added more registers to improve customer flow during peak hours.
The term also describes the rate at which customers arrive: Customer flow slows after the lunch rush.
- front doorPrimary household entry point
- store layoutArrangement of retail space
- entry pointsAccess locations or openings
- exitWay to leave
- foot trafficPedestrian movement volume
line · queue management · express lane · self checkout · register · impulse buying · checkout · peak hours · rush hour · bottleneck · standing in line · real-time monitoring · wayfinding · entrance · crowd · queue · dwell time · heatmaps