There are gender wars, and then there are casualties. It wasn’t until 2011 that the behemoth toymaker LEGO acknowledged girls’ desire to build with bricks, even though the company had long before made a seemingly effortless pivot to co-branding, video games, and major motion pictures. So it’s little wonder that girls face all-too-real obstacles when […]Read more
Tag: software localization
Expand your outreach capacity with multiple media, multiple languages, new sites and apps, and other features by hiring freelancers. Here’s an overview of marketplaces we’ve successfully used at IDEA.
In our global world, there’s no excuse for staying limited to English speakers, especially when there’s greater need for education in non-English places. Even if you have multilingual staff, most translations will be better and more cost effective if you outsource. Professional translators are efficient, and skilled at adapting idioms and phrases. They tend to be detail-oriented, soft spoken individuals. (more…)