rolls out
Launches to everyone
Rolls out means to introduce or release something to the public, typically in a gradual or staged manner: The company rolls out its new software next month.
The image is of unrolling something for display—a carpet, a map, plans.
Products, policies, and updates all get rolled out.
A rollout is the noun form for such a launch.
- deployPosition for use
- introduceMake formally known
- rolloutStaged public introduction
- product launchDebut of new merchandise
- unrollFlatten from spiral
unveil · announcement · press release · implement · unfurl · initiate · inaugurate · activate · release · execute · extend · debut · phase in · ship · declare · publicize · launch · grand opening
rolls outdiscontinues
Stops doing or making
phases out · rolls back · pulls · withdraws · sunsets
rolls outphases out
Ends something incrementally
winds down · tapers off · scales back · pulls back · contracts
roll, out, rolls, rolled, rolling, roller, rollers, outs, outed