on the up and up

Honest and straightforward

On the up and up means honest, legitimate, and aboveboard.

A deal that's on the up and up involves no deception or hidden motives: Is this offer on the up and up, or is there a catch?

The phrase can also describe a person's character: He seems shady, but he's actually on the up and up.

In British English, the phrase more often means steadily improving or advancing: Sales have been on the up and up all quarter.

Related

by the book · honest · legit · straight shooter · credibility · aboveboard · above board · transparency · uprightness · straight · clean hands · reliability · on the level · accountability · fair · good faith · reputability · integrity

Opposites
honesty and legitimacy

on the up and upcrooked

Bent or dishonest

shady · dishonest · corrupt · deceitful · underhanded

openness vs. concealment

on the up and upunderhanded

Secretly dishonest or unfair

sneaky · secretive · covert · clandestine · furtive

legality and propriety

on the up and upillegal

Forbidden by statute

illicit · unlawful · illegitimate · criminal · under the table

Family

upward, upwards, upping

Familiarity
Top 20,000
Profile
Timeless · Abstract · Positive · Everyday, not technical · Rated G