growing on

Gradually winning over

Growing on describes a gradual process of becoming more appealing through repeated exposure.

Something that grows on you didn't attract you at first but wins you over with time: I hated the song initially, but it's growing on me.

The construction almost always uses a pronoun—growing on me, growing on her—and implies the shift happens despite initial resistance or indifference.

Related

valuing · sprouting · attaching · accepting · trusting · bonding · flourishing · imprinting · maturing · germinating · taking root · climbing vine · connecting · budding · proliferating · endearing · winning over · thriving

Opposites
emotional trajectory

growing onwearing thin

Gradually losing effectiveness

wearing off · palling · turning off · alienating · repelling

appeal timing

growing onlove at first sight

Immediate romantic attraction to stranger

hitting it off · captivating

Family

grow, growing, grows, grew, grown, grower, growers, growth, growths

Familiarity
Top 100,000
Profile
Known to kids · Used worldwide · Timeless · Positive · Everyday, not technical · Rated G