holds attention

Related

engrossed · absorbed · rapt · fixated · compelling · enthralling · transfixed · glued · hooked · fascinated · entranced · magnetic · hypnotic · arresting · commanding · unputdownable · binge · cliffhanger

Opposites
engagement

holds attentionbores

Drills or tires

puts to sleep · disengages · tunes out · numbs · fatigues

memorability

holds attentionforgettable

Unlikely to be recalled

unmemorable · unremarkable · bland · nondescript · generic

Familiarity
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